Whether you’re launching an entirely new product or adding features to an existing one, it’s crucial to understand who your target audience is. While it’s temping to aim for the largest possible group, doing …

“GenUI refers to a user interface dynamically generated by artificial intelligence in real time to provide a personalized experience.” The result of this is, “Every end user interacts with an interface built just for …

Last week InVision CEO Michael Shenkman announced that their “collaboration services” will be shutting down at the end of the year. With their flagship Freehand product having been sold to Miro late last year, this effectively marks …

While at Razorfish I was engaged on a multi-year series of projects for Citibank. My team was responsible for wireframing and interaction design, high-fidelity comps, functional requirements, and content strategy and copywriting. We were …